ALL TELEVISIONS

Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)

Z9K Series
Picture of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)

215 cm (85'')

Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)
Images of Z9K | BRAVIA XR | MASTER Series | Mini LED | 8K | High Dynamic Range (HDR) | Smart TV (Google TV)

Features

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8K Mini LED 

Whatever you're watching, you'll see it upscaled close to 8K quality thanks to our unique Cognitive Processor XR™ for even more detail and texture on the big screen. You'll also enjoy exceptional contrast from an 8K Mini LED screen that's expertly controlled by our unique XR Backlight Master Drive technology to deliver dynamic range like never before. See incredibly deep blacks and dazzling lights, as well as beautifully natural mid tones, without flare or halos around highlights. 

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Cognitive Processor XR™

Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analysing images to give real life depth, extraordinary contrast and beautifully vivid colours.

Image of XR Backlight Master Drive focusing light to control Mini LEDs with a screenshot of a seashore at sunset angled above

XR Backlight Master Drive

Our XR Backlight Master Drive utilises a unique local dimming algorithm to divide the tiny and high-dense Mini LED backlight into small LED units. Powered by our Cognitive Processor XR™, it precisely and independently controls each unit, focusing light for maximum brightness without flare or halos around highlights. This technology displays an unprecedented dynamic range with scenes full of incredibly deep blacks, dazzling lights and natural mid tones.

Image showing effect of XR Contrast Booster on part of a full moon

XR Contrast Booster 20

By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. As bright areas are brighter and dark areas darker, scenes look more real with extra depth and detail.

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XR Triluminos Pro

Powered by our Cognitive Processor XR™, XR Triluminos Pro enables Z9K to access over a billion colours and reproduce each one with the subtle differences seen in the real world. Together with our wide colour gamut panel and human-centric processor, it can detect colour from saturation, hue and brightness to deliver natural shades in every detail.

Images of ultra detailed mountain flowers with XR HDR Remaster

XR HDR Remaster

With XR HDR Remaster, this TV can detect each object on screen, analyse its colour and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR, takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth and more. The result is exceptionally real scenes with greater depth, lifelike textures and natural colours.

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XR 8K Upscaling

With XR 8K Upscaling, you'll enjoy entertainment close to 8K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.

Close-up of leaf showing detail with 8K XR Super Resolution

8K XR Super Resolution

XR Super Resolution detects individual objects in a picture and reproduces virtually real world textures on screen. Our BRAVIA XR processor precisely analyses and processes data to power 8K pictures with four times the resolution of 4K for scenes rich in depth, texture and detail.

Image of sunset and sea with 8K XR Smoothing

8K XR Smoothing

XR Smoothing creates smooth, natural 8K pictures as you watch, without the “banding” that can occur on other TVs. Scenes are reproduced with thousands of tones, shades and gradations, making them look incredibly real.

Image of surfer showing blur-free detail in the wave

XR Motion Clarity 

Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR™ with XR Motion Clarity™ analyses motion across several frames to ensure action stays smooth, bright and clear.

Comparison of screens with and without X-Anti Reflection

X-Anti Reflection

It's sometimes difficult to watch dark movies in a bright room due to screen reflection. X-Anti Reflection reduces glare caused by sun or lamp light so you can see pure blacks in brightness and enjoy clear pictures without distraction.

Image of car on two screens showing true colours from all sides with X-Wide Angle™

X-Wide Angle

Watching TV from the sides is now as satisfying as from the centre. Sony's original optical design to control light from the backlight, the X-Wide Angle panel ensures colours stay true from wherever you're watching.

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4K/120fps

Get the edge on the competition with BRAVIA. With HDMI 2.1, you can get an up to 120fps framerate on compatible games, so you can take on any challenge in shooting, sports and high-performance games with near instant on-screen action. You'll also enjoy ultra-smooth gaming with reduced input lag of 8.5ms with 4K/120fps and dedicated Game Mode.

Split screen of a driving game with a yellow car going round a track in the snow. Showing Game Mode OFF on top and Game Mode ON on the bottom

Auto Low Latency Mode

With Auto Low Latency Mode in HDMI 2.1, BRAVIA recognises when a console is connected and powered on, and automatically switches to low latency mode. You'll enjoy smoother, more responsive gameplay – vital for fast-moving, high-intensity games.

Split screen of a video game character with arm outstretched and graphs explaining refresh rate at the bottom of each split. VRR Mode Off on one side. VRR Mode On on the other

Variable Refresh Rate

With a Variable Refresh Rate in HDMI 2.1, BRAVIA avoids stuttering delays and screen tearing. This TV dynamically adjusts the display refresh rate to match the variable frame rates of the gaming device for smoother gameplay.

Split screen of car driving game showing optimised gaming with Auto HDR Tone Mapping

Auto HDR Tone Mapping

With Auto HDR Tone Mapping the HDR settings will be optimised instantly during your PS5™ console’s initial setup. Your PS5™ automatically recognises individual BRAVIA TV models and selects the best HDR setting for your TV accordingly. So even in high contrast scenes, you’ll see the crucial details and colours in the brightest and darkest parts of the screen.

Two screens showing Auto Genre Picture Mode on and off with PS5 console between them

Auto Genre Picture Mode

BRAVIA automatically switches into Game mode to minimise input lag and make the action more responsive. When watching movies on PlayStation5® consoles, it switches back to Standard Mode to focus on picture processing for more expressive scenes.

Image of soundwaves from TV with Acoustic Multi-Audio™

Acoustic Multi-Audio™ 

Our Acoustic Multi-Audio™ technology includes four frame tweeters to ensure high frequency sounds come from the right place in the scene, precisely matching what's on screen. With front facing subwoofers, you'll enjoy powerful bass too, wherever you place your TV. 

Living room image showing multi dimensional sound with 3D Surround Upscaling

3D Surround Upscaling

With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.

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Voice Zoom 2

Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyses it and enhances its clarity. 

Image of couple in living room watching BRAVIA TV with Acoustic Center Sync

Acoustic Center Sync

When you connect a BRAVIA XR TV to a Sony soundbar, the soundbar reinforces the centre speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.

Image of man in living room watching BRAVIA TV with 360 Spatial Sound

Ready for 360 Spatial Sound

Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIA XR™ for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).

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Bluetooth connectivity

Connect Bluetooth® compatible devices to your TV for easy wire free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place - without any disturbances or interruptions.

Wall-mounted BRAVIA TV with waterfall screenshot above plinth

Ambient Optimization Pro 

Connect your BRAVIA XR TV with the supplied BRAVIA CAM and enjoy TV like never before. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. This means audio - including dialogue - is clearer and more immersive with picture brightness tailored to your viewing environment.

Split screen graphic showing a person watching TV from afar and a person watching from up close

Picture Auto Calibration

Detecting the distance between you and your TV, BRAVIA CAM adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and colour sensor in the TV optimises pictures to light conditions for the best possible viewing experience.

Image of screen with winter mountain scene showing benefit of Light and Colour Sensor

Light & Colour Sensor

When the hue of a light source in a room changes, for example between cool and warm, colours of the TV picture change accordingly and can become unnatural. This TV includes an RGB light sensor that optimises colour and brightness of the picture to the light source and room environment. 

Split screen graphic showing a person listening to TV from the front and a person listening to TV from the side

Sound Auto Calibration - L/R balance adjustment

BRAVIA CAM follows you and your position, even if you are watching from the sides, then adjusts left and right sound balance for optimum acoustics. Wherever you are in the room, you'll enjoy the same sound quality as if you're sitting right in front of the TV.

Split screen graphic showing a person listening to TV close up and a person listening to another TV from afar

Sound Auto Calibration - Auto Voice Zoom

By detecting your viewing distance, BRAVIA CAM is able to adjust voice zoom automatically so you can hear dialogue clearly. The volume of TV dialogue increases when you move away from the TV and decreases when you get closer.

Graphic showing a child watching TV from close up and a child watching another TV from further back

Proximity Alert

Proximity Alert allows you to set a recommended viewing distance for your child and alerts you if they get too close to the TV.

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Gesture Control

Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.

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Auto Power Saving Mode

Auto Power Saving Mode optimises your power consumption by darkening the screen automatically when you are not in front of the TV.

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Video communication

Catch up with your friends and family on the big screen. Enjoy more fun when you pair your TV with BRAVIA CAM.

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Google TV

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

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Voice Search

Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing – you just have to ask.

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Works with Apple AirPlay / Apple HomeKit

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from the Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

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Chromecast built-in

Go from your phone, tablet, or laptop to your TV in an instant. With Chromecast built-in, you can cast all your favorite movies, shows, apps, games, and more directly to your TV.

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Premium designed remote

We've completely redesigned our remote for effortless control of your TV, day or night. Our new premium remote is easy to use with simplified buttons, a backlight so you can see everything clearly, even in the dark, and a Finder function for quickly locating it by voice if lost. Designed compact in aluminium, this remote has a beautifully refined look and is comfortable to hold in the hand too.

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Easy to wipe

Designed with a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean.

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Smart remote

All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds. 

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3-way multi-position stand

A 3-way multi-position stand gives you the choice of a standard setting that focuses you more on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.

Close-up image of Seamless Edge design

Seamless Edge

With its frameless design, this TV has a seamless and sophisticated look that minimises distractions, focusing your eyes on what’s important – the picture.

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Living Décor

Our Living Decor turns your TV into an essential part of your living space with on screen artwork, personal photos, screensaver themes and clock functions.

BRAVIA TV with starburst behind showing the movie VENOM, available in BRAVIA CORE

BRAVIA CORE

A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream™ and IMAX® Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality. With BRAVIA CORE calibrated mode, you can watch in the picture settings that the filmmakers intended for their film at home.

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Dolby Vision® and Dolby Atmos® 

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound. 

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Creator Calibrated Mode

Creator Calibrated Mode on BRAVIA XR TVs can optimize picture settings when you watch content on Netflix and BRAVIA CORE. Netflix Adaptive Calibrated Mode further optimizes your Netflix experience according to the lighting conditions of your room, allowing you to enjoy Netflix content in spectacular studio quality, just as the creator intended.

Specifications

A new frontier in big screen 8K reality with our latest Mini LED screen, powered by Cognitive Processor XR™ and XR Backlight Master Drive.

Designed with the environment in mind

LEARN MORE ABOUT SONY AND THE ENVIRONMENT

Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities.

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ENVIRONMENTAL FEATURES IN THIS PRODUCT

  • Dynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes

  • Power Saving Mode helps save energy by adjusting the display brightness

  • Display Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed