BRAVIA™ LCD TV - Z Series

The revolutionary BRAVIA Engine 3 uses a new high definition video processor that reproduces images with impressive depth, vibrant colours with true-to-life tones, and high-definition images with amazing clarity. With the BRAVIA Engine 3, you can now enjoy clear and vibrant images in finer detail from both SD and HD sources.

Motionflow 200Hz is the world’s first quadruple speed 200Hz frame rate conversion that helps to improve the clarity of fast-moving objects on screen. It creates three new intermediate images based on the incoming signal and inserts them between the original pictures and thus images are displayed at a rate of 200 fps.

As a result, Motionflow 200Hz offers sharp and smooth reproduction of fast-moving images especially when you’re watching sports programmes.

With High Definition (HD) 1080 recording, the effective scanning line is 1,080, which is more than twice the number in conventional standard definition (SD) format, and video data quality of High Definition 1080p recording is about 4.5 times more.

BRAVIA’s Energy Saving Switch allows you to stop electricity leakage without having to unplug the AC cord from the outlet. The conveniently located switch can cut standby mode power consumption to practically 0W*. This means that you’ll be able to reduce CO2 emissions and trim electricity costs at the same time.

*WE5 and Z550 consumes less than 0.0001W (With Energy Saving Switch OFF)

Live Colour Creation is Sony’s answer to bringing you realistic pictures with radiant colours and deep accurate tones. With the ability to capture true colours of the source, you’ll be amazed by the wide range of colours that’s presented for your viewing pleasure.

BRAVIA Sync allows for intuitive one-push play and shutdown as it synchronises with all your other entertainment devices.

MPEG Noise Reduction automatically reduces block noise and improves the edges of characters while at the same time, successfully suppressing noise that usually appears at high contrast edges. Enjoy crisp, noise-free images with sharp edges on BRAVIA’s Series televisions.