iF product design awards 2009: Sony wins 17 awards
Sony announced that it has won 17 International Forum Design (iF) product design awards, including 3 coveted gold awards, at a ceremony held at the CeBit trade fair in Hanover, Germany.
As an independent design institution, iF has had a longstanding reputation for supporting and recognising exceptional design and is considered by many to be the most important international product design award in the industry.
2009 iF gold awards
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Cyber-shot™ Digital Still Camera
DSC-T7002009 iF Design Gold Award
- Sony’s flagship model for the signature T series
- 1st Sony digital still camera to incorporate a super thin, metal face plate in its design concept
- Features include built-in hand shake correction mechanism, and photo album function that automatically indexes photos into folders, making sorting and accessing photos much easier and quicker
› Learn more about the DSC-T700
› Read the designers’ interview
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Cyber-shot™ Digital Still Camera
DSC-T772009 iF Design Gold Award
- World’s thinnest camera, measuring just 13.0 mm at its thinnest point
- Incorporates a distinctive aluminum cover that wraps around the camera
- Features include built-in hand shake correction mechanism, and Intelligent Scene Recognition which automatically adjusts picture settings to capture the best shot in any situation
› Learn more about the DSC-T77
› Read the designers’ interview
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Active Series Headphones
2009 iF Design Gold Award
- Designed with the modern person's active lifestyle in mind
- Unique ear-hugging design ensures that the headphones do not fall off easily even when the wearer is engaged in fitness activities such as jogging or working out at the gym
- Polished design injects a fresh appeal to today’s fashion and fitness-conscious consumers
› Learn more about the Active Series Headphones
› Read the designers’ interview
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Other iF Design Award Winners
Click here to find out more about the iF design awards